"You cannot think about digital & offline in isolation any more"
Digital is so much a part of our lives today that our approach also has to be integrated taking into consideration how the way consumers consume information has changed, says Hyatt International's Parthasarathi Mandal
AdFest 2014: Golds for MWG India, Grey Worldwide, Creativeland Asia
Indian agencies have scored 14 metals so far at AdFest 2014. McCann Worldgroup India has bagged three Golds, while Grey Worldwide & Creativeland Asia have won one Gold each
MTV & HUL join creative forces to launch MTV Films
Anurag Basu, Abhinay Deo, Shoojit Sircar, Rohan Sippy, Nikhil Advani & Anurag Kashyap sign up for the project; to work on made-for-TV films for the first time ever
Yahoo launches new homepage in India
The new Yahoo Homepage, launched in six countries - India, Singapore, Malaysia, Indonesia, Philippines, Vietnam - makes it easier for the users to discover all the content they care about
Godrej Appliances launches digital video commercial around Women's Day
Citing aggressive growth in the digital video usage, time spent and videos streamed online, Godrej looks to reach out to tech savvy, modern women
News anchor Martine Dennis joins Al Jazeera English
The former BBC World News anchor will present news and 'Inside Story'. Dennis has over 30 years of experience in broadcasting
Top developments of the week
Read all the people movements and developments that made it to the headline last week
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